Millennial Media Names Advertising Industry Veteran Marcus Startzel as Senior Vice President of Sales

BALTIMORE, MD, January 29, 2009– Millennial Media, Inc., the industry´s largest and fastest-growing mobile advertising networks company, today announced that Marcus Startzel has joined the company as Senior Vice President of Sales. Startzel brings with him more than a decade of proven interactive product and media sales leadership.

“Marcus Startzel is joining Millennial Media at a critical time in the industry´s growth,” said Paul Palmieri, President and CEO of Millennial Media. “In 2009, Marcus´ creativity, understanding of advertiser goals and strong service orientation will accelerate our widening reputation advantage in the marketplace.”

Startzel brings vast experience in media sales, most recently from Digitalsports.com where he led the company´s product sales strategy, while developing and leading the local market sales force. Prior to DigitalSports.com, Marcus was Vice President of Sales at Advertising.com where he consistently led his teams to year over year growth which outpaced the industry. In addition, he was instrumental in developing and marketing innovative sales strategies and new product lines. Marcus is a graduate of the U.S. Naval Academy and former nuclear engineer qualified Naval Submarine Officer.

“I am excited to join the team at Millennial Media,” said Marcus Startzel. “I have watched the company´s stellar growth from early entrant to industry leader in the mobile advertising space. The management team, premium network, and company direction is second to none and I look forward to helping to drive the growth trajectory for Millennial Media.”

About Millennial Media, Inc.
Millennial Media, the largest and fastest growing mobile advertising network in the U.S., offers the only true, end-to-end platform for mobile advertising – with full-service and self-service solutions designed to meet a vast spectrum of marketing objectives. With rich post-click solutions for engaging user experiences, the MBrand™ network for targeted audiences across premium content, and Decktrade™ for large-scale performance campaigns, Millennial Media’s suite of solutions will meet any advertising need. The company is committed to growing the mobile advertising marketplace by becoming the preferred partner to all advertisers seeking to reach mobile consumers, all publishers seeking to maximize ad revenue, and all mobile operators seeking to further monetize their networks. For more information, please visit http://www.millennialmedia.com or follow us on Twitter at www.twitter.com/millennialmedia.

Media and Analyst Inquiries
Erin (Mack) McKelvey
VP of Marketing
443 992 4193 (o)
443 878 5673 (m)
mack@millennialmedia.com

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