Mack McKelvey

Erin (Mack) McKelvey Senior Vice President, Marketing

As the Senior Vice President of Marketing, Erin (Mack) McKelvey leads all areas of Millennial Media’s global marketing, including corporate marketing, product marketing and customer marketing.  She also serves as the company spokesperson.  Mack has nearly fifteen years of business-to-business, consumer marketing and communications experience in the entertainment and mobile industries.

Prior to Millennial Media, Mack was a senior director of marketing at SIRIUS XM Radio, focusing on customer retention, viral marketing, subscriber communications and growth programs. Before SIRIUS XM, she held senior roles within VeriSign’s global Communications Services’ division, American Management Systems’ global Communications, Media and Entertainment division, British Telecom (BT Ignite), and 2nd Century Communications.  She also brings agency experience from Edelman Public Relations and Alexander Communications (now part of Ogilvy PR).

She is an active member of the Mobile Advertising and the Women in Wireless Committees within the Mobile Marketing Association (MMA); and an active member of the Mobile Advertising and the Networks and Exchanges Committees within the Interactive Advertising Bureau (IAB). Mack is a member of the Advertising Women of New York (AWNY), and she is a mobile advocate in the advertising, media and developer communities in the U.S. and abroad.

Mack is a frequent industry speaker, conference advisor, and awards judge; and in 2009, she was named one of the 50 Mobile Women to Watch in 2010, by Mobile Marketer.