The holiday countdown has officially started and that’s good news for mobile advertising. This year, advertisers know that consumers are going to use their mobile devices to research, plan, and even make their holiday purchases. Developers will certainly benefit from the huge demand for iPhone, iPad, Android, Windows Mobile and BlackBerry inventory we’re experiencing here… Read More
The first ever Baltimore Hackathon was held this prior weekend in the Emerging Technology Center in Canton. The event had a fantastic turn out with over 75 participants and 25 teams building hardware and software projects. While there were far too many projects to mention each in detail some of the fan favorites included a… Read More
The latest issue of Mobile Mix, our monthly report that provides the latest trends for connected devices, mobile manufacturers, operating systems and mobile applications, was released today. We recently reported that Android revenue exceeded iPhone-only revenue amidst strong raw iOS impression growth on our network. This month, for the first time, Android has tied iOS… Read More
In connection with the State of the Apps Industry Snapshot report that we released yesterday, we thought we’d share a few insights into the growth of applications and application-based inventory on Millennial Media’s mobile advertising network. This year we’ve continued to see applications grow in importance and now represent approximately half of the overall monthly… Read More
In collaboration with DIGIDAY and leading Wall Street analyst Jordan Rohan from Stifel Nicolaus, Millennial Media is pleased to share our State of the Apps Industry Snapshot for 2010. The report provides some great insights into current trends in the applications space. We learned that both publishers and developers have grown their cross-platform application development… Read More
Today we’re pleased to release the September issue of S.M.A.R.T.™ . This monthly report provides a great snapshot of the trends we’re seeing in mobile advertising based on campaign data from our network. In this issue, we highlight our top advertising verticals in Q3 and take a look at year-over-year vertical growth. It’s exciting to note… Read More
As you may know, Millennial Media released the September issue of Mobile Mix earlier today. I thought I’d take you behind some of the numbers featured in today’s report. One of our key observations was the continued growth of Android Smartphones on our network. Though we’ve predicted that Android would eventually overtake iPhone in revenue,… Read More
The latest issue of Mobile Mix, our monthly report that provides the latest trends for connected devices, mobile manufacturers, operating systems and mobile applications, was released today. You may recall that we reported rapid Android growth on our network in last month’s issue .This month, for the first time ever, Android revenue exceeded iPhone-only revenue… Read More
We recently released our updated Software Developer Kits (SDKs) for Android OS & iPhone OS, (Android SDK 3.6.1 and iPhone SDK 4.0.4, respectively). We are constantly striving to improve our SDK experience and performance, and these releases mark our fourth SDK release on each operating system in less than six months. Developers who consistently include… Read More
Today we launched our August 2010 Mobile Mix™, which reports the latest mobile device trends for connected devices, mobile manufacturers, and operating systems. We continued to see rapid Android and iPad growth on our network in August. We also continued to see impressions coming from a diverse set of carriers and device types (including Smartphones,… Read More