Industry-Leading Data and Technology

Millennial Media's technology was built specifically for mobile; it is the foundation of the platform that now powers the mobile capabilities of some of the largest media companies in the world. It is the same technology that enables tens of thousands of media and application developers to monetize their mobile ad inventory and invest that revenue into new endeavors and technology advancements.

Developers

Millennial Media is the preferred mobile advertising partner to developers, who overwhelmingly choose Millennial Media's collaborative approach to their monetization needs. Our technology enables us to aggregate developer-provided data and deliver cleaner, richer and actionable ad experiences for their users. Millennial Media's optimization engine and targeting capabilities help developers to obtain the highest value that they can achieve for their inventory. Learn more about how our technology helps developers grow their businesses.

Advertisers

Millennial Media's data and technology enables advertisers to leverage highly targetable, data-driven behavioral and local audiences to achieve their marketing goals, uniquely connecting mobile audiences with their brands. Through Millennial Media's MYDAS optimization technology, Millennial provides tools and solutions for advertisers to reach their performance goals. Learn about our technology solutions for advertisers.

Certified Platform Partners

Millennial Media offers platform integration for select certified partners. This ensures advertisers can work with their existing rich media, ad serving or ad tracking partners, with the added benefit of Millennial Media's extensive reach and targeting capabilities. Learn more about the certified partners integrated with our platform.