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Client Story

1.25.16

Fall for Unilever Singapore Dove Hair Rescue

Dove
Unilever Singapore called on its agency Mindshare Singapore and Millennial Media, now a part of AOL, to promote its Dove Hair Contest on Tumblr. This first ever Tumblr integration that Millennial Media ran in the APAC market proved a valuable success.

Client Story

1.8.16

Share a Cookie Core with Unilever Singapore Ben & Jerry’s

Ben & Jerry's
During the hot summer in Singapore, Ben & Jerry’s launched its new Cookie Core flavors: The Boom Chocolatta! Cookie Core and Spectacular Speculoos Cookie Core. Millennial Media, now a part of AOL, helped Unilever Singapore and its agency Mindshare Singapore carry out their Ben & Jerry’s #CookieCoreWith campaign.

Blog

11.13.15

The Power of Creativity and Mobile Video

A summary of the main highlights from a recent IAB Digital Upfronts event.

Client Story

11.9.15

Feeding America + Starcom Launch Spoontember™ on Mobile

Feeding America
September marked the official start of Hunger Action Month™. To help engage the public and raise awareness for the 1 in 7 Americans struggling with hunger, Feeding America® launched Spoontember™ – a buzzy social media campaign that challenged supporters to use their smartphones to create and share their ultimate “Spoon Selfies” – all month long.

Client Story

10.29.15

Unilever Singapore Magnum Infinity Swirls to Success

Unilever Magnum Infinity
Unilever Singapore and its agency Mindshare Singapore chose Millennial Media to promote the launch of the new Unilever Magnum ice cream. Encouraging users to purchase the product and follow the Magnum Instagram page proved a success through custom Rich Media.

Blog

10.22.15

The Future of Mobile: Millennial Media Joins AOL

Today Millennial Media takes a big step by joining AOL.

Blog

10.21.15

High-Viewability Packages

We have two new open packages — High-Viewability Banners and High-Viewability Interstitials — that contain inventory with high viewability scores available to exchange buyers.

Blog

10.19.15

No Debate over Data

Here are four tips for Politics & Advocacy advertisers who want to use data to enhance a mobile campaign.

Blog

10.12.15

Dancing from Mass Media to Mobile

The Ellen DeGeneres Show is a broadcast television show with a great feel for digital and mobile.

Blog

10.7.15

Navigating the Path to a Successful Native Strategy

At the Millennial Media Partner Summit, we discussed native ads.

Blog

10.2.15

The Cord Nevers

Jason Kelly reflects on Advertising Week 2015.

Blog

9.30.15

Programmatic 3.0: The Data Awakens

Programmatic 3.0 is not about delivery. It’s about the use of data to inform buying decisions and measurement.
client story

Adidas “Light You Up” Mobile Campaign is a Runaway Success

Adidas

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Mobile Ad Formats, Location Targeting, USA, CPG, Advertiser
client story

The North Face Explores New Channels with 1st Ever Mobile Campaign

The North Face

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Mobile Ad Formats, EMEA, Advertiser, Retail

ANA + Millennial Media


The State of Viewability

Check out the featured article in the September 2015 issue of ANA Magazine, where AOL's Alia Lamborghini charts where the viewability standard sits today and where the industry goes from here.

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