Five NYC Apps to Help You Navigate Advertising Week
Advertising Week NYC is upon us! As the ‘who’s who’ of advertising and media congregate in the Big Apple, we’ve put together a list of some of our favorite apps to help you navigate and enjoy the week.
Lodging in New York can get pricey, but HotelTonight has you covered. With this convenient app, starting at 9 am local time you can book rooms with last-minute pricing at top-rated hotels. Previously just for same-day deals, the app now allows you to book up to 7 days in advance. With so much going on in this great city, you might just want to stay another day without breaking the bank. Price and convenience? You can’t beat that.
Gone are the days of trying to flag down a cab in Times Square, or waiting in an endless taxi line at Penn Station. Uber offers an on-demand driving service at your fingertips. Just press a button, and you’ll get picked up within minutes. Plus, the transaction is seamless – Uber securely saves your PayPal or credit card account(s) so you don’t even need to fumble with cash or credit cards, and you’ll get a receipt emailed to you when you arrive at your destination. Uber lets you sit back, relax and enjoy the ride.
You’re in an amazing city, so why not share the experience with friends and family members who aren’t as lucky? Oovoo lets you group chat with up to 12 people on 3G, 4G, LTE, and WiFi for free. You can also make free voice calls and chats, so talk to your friends for as long as you want and save your money for a few extra cocktails after running around the city all day. With Oovoo in your app arsenal, there’s no reason why Mom can’t experience your tour of the Empire State Building or Central Park with you.
New York isn’t a quiet town. You’re bound to hear songs in bars and clubs and restaurants, and in ads and eTV shows, that you’ll want to remember. Enter: Shazam. Shazam identifies music and TV within seconds. Just Shazam a song and you can buy or preview the track on iTunes, stream it via popular services like Spotify, listen to lyrics, watch music videos on YouTube, and more. You can also Shazam TV to find the cast, and soundtracks. So don’t worry about whipping out a pen and paper to try to remember every song you hear. Shazam does the heavy lifting for you.
The New York subway system can be confusing, even to locals. HopStop keeps you on track by providing detailed subway, bus, train, taxi, walking and biking directions. High-quality subway and bus maps are accessible for all five boroughs even without WiFi. Never worry about the best route to take, or the best mode of transportation, because HopStop has it down to a science.
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Millennial Media is the leading mobile ad marketplace, making mobile simple for the world’s top brands, app developers, and mobile web publishers. The company's data and technology assets enable advertisers to connect with target audiences at scale, while driving monetization for publisher and developer partners. AOL acquired Millennial Media on October 23, 2015. Millennial Media boosts AOL's global, mobile capabilities and scale across ONE by AOL for advertisers and agencies, and offers the most attractive monetization platform for app developers.