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Research

6.25.15

Connected Consumers: Gaining Insights Across Screens

The Connected Consumers report takes a closer look at how consumers use multiple devices to access the internet.

Research

6.18.15

What's My Worth? Report 2015

Exploring the value exchange consumers have with advertisers in return for letting them into their most personal environment, their mobile devices.

Research

6.1.15

Making Impressions Count – Mobile Ad Viewability

Our Making Impressions Count white paper aims to demystify the topic of mobile ad viewability.

Research

1.22.15

2015 State of the Apps Industry Snapshot

Features insights into developers' plans for monetization, including trends from our 2014 report.

Research

10.13.14

Millennial Moms – Are We There Yet?

A look at Millennial Moms and how this audience is using mobile to support purchase decisions.

Research

5.7.14

Cross-Screen Consumer Behavior: Decoded

Explores how demographics are accessing digital content across multiple devices.

Research

2.5.14

2014 State of the Apps Industry Snapshot

Takes a pulse on the app economy, and features insights into developers' plans for monetization.

Featured Insights

client story

Adidas “Light You Up” Mobile Campaign is a Runaway Success

Adidas

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Mobile Ad Formats, Location Targeting, Advertiser, USA, CPG
client story

The North Face Explores New Channels with 1st Ever Mobile Campaign

The North Face

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Mobile Ad Formats, Advertiser, EMEA, Retail

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