January-May 2009

2009 Millennial Media In the News Archive

May 22, 2009

American Business Awards Marketing Categories – 2009 Finalists

May 22, 2009

Millennial Media sees mobile ads becoming “spending imperative” (Baltimore Business Journal)

May 21, 2009

Ad impression report proves the Palm Pre is out there, somewhere (Engadget)

May 21, 2009

Report: Palm Pre Users Already Viewing Ads – Even Before The Launch(mocoNews)

May 21, 2009

iPhone mobile ad impressions grow 8 percent in April (Fierce Mobile Content)

May 21, 2009

Palm Pre Users Have Seen Mobile Ads and BlackBerry Storm Hits 15 (Wireless and Mobile News)

May 21, 2009

Millennial Media releases U.S. mobile advertising data for brands (Mobile Marketer)

May 20, 2009

News giant AFP introduces Spanish-language soccer app (Mobile Marketer)

May 14, 2009

MMA names Board of Directors, discusses priorities (Mobile Marketer)

May 14, 2009

Industry Moves: Millennial Media Appoints Digital Media Guru Wenda Harris Millard To The Board (mocoNews)

May 13, 2009

WaveMarket’s Joel Grossman Addresses Privacy and Location-based Advertising (Directions Magazine)

May 11, 2009

Millennial Media’s Scorecard for Mobile Advertising Reach and Targeting (mobiThinking)

May 6, 2009

Mobile Spending: Q1 Gut Check (MediaPost’s Mobile Insider)

May 6, 2009

Top 88 mobile advertising companies (GoMo News)

May 6, 2009

Google, Yahoo Find Mobile Ad Business A Whole New World (Investors Business Daily)

May 4, 2009

Mobile as an effective media channel for movie studios (Mobile Marketer)

April 29, 2009

Mobile outperforming online, although metrics still evolving: Mobile Marketer/DMA panel (Mobile Marketer)

April 27, 2009

Has “The Year of Mobile” Finally Arrived? (ad:Tech blog)

April 23, 2009

Mobile not one channel but eight: MobileMix speaker (Mobile Marketer)

April 20, 2009

Millennial Media Creates Monthly Advertising Report (Beltway Startups)

April 20, 2009

Millennial Media introduces scorecard for mobile Internet advertisers (BizReport)

April 20, 2009

More Mobile Ad Data: Millennial Media Joins the Conversation (The Kelsey Group)

April 20, 2009

Behind the Millennial Advertising Numbers (Always On Real-Time Access)

April 20, 2009

Millennial Media Releases Mobile Ad Scorecard (MarketingVox)

April 16, 2009

Millennial Media Delivers SMART Ad Metrics (mediabistro.com)

April 16, 2009

Millennial Media Releases Mobile Advertising Scorecard for March (Local Mobile Search)

April 16, 2009

Top 20 Handsets Represent 43% of Mobile Ad Inventory (Cellular-News)

April 16, 2009

Ads now reach 31 million U.S. mobile web users (Fierce Wireless)

April 16, 2009

Report: Surprising Findings About What’s Driving The Mobile Advertising Market (mocoNews)

April 16, 2009

Millennial Media launches mobile ad scorecard for brand advertisers (Mobile Marketer)

April 6, 2009

Millennial Media partners with WaveMarket for location-aware advertising (Mobile Marketer)

April 6, 2009

Millennial Media, Wavemarket partner for location-based advertising (GPS Business News)

April 6, 2009

Connecting brands with the mobile sweet spot (iMedia Connection)

April 2, 2009

WaveMarket, Millennial Media to deliver location-based services to advertisers (Datamonitor)

April 2, 2009

CTIA 09: WaveMarket and Millennial Media unveil LBS initiative (Mobile Entertainment)

April 2, 2009

Mobile outperforming online in multichannel campaigns: CTIA panel (Mobile Marketer)

April 1, 2009

First-day impressions of CTIA show (Mobile Marketer)

March 27, 2009

Mobile Marketing for Agencies and Media Buyers event on April 28 (Mobile Marketer)

March 23, 2009

Ad networks are driving force behind mobile advertising (Mobile Marketer’s Mobile Outlook 2009, pgs. 11-13)

March 19, 2009

Mobile-Tech Start-Ups Make Their Cases (The Wall Street Journal)

March 4, 2009

Campaigns that will change your mind about mobile (iMedia Connection)

February 27, 2009

Brands increasing mobile spend despite economy: Mobile Marketing Day panel (Mobile Marketer)

February 17, 2009

GSMA study uncovers mobile audience metrics (iMedia Connection)

February 17, 2009
GSMA to Offer Ad Metrics Service (WirelessWeek)

February 17, 2009
GSMA Launches Mobile Media Metrics Program for Audience Data (Mobile Marketer)

February 16, 2009

Carrier Group Touts Credible Mobile Ad Data (Red Herring)

February 13, 2009

PointRoll expands list of distribution partners (Mobile Marketer)

February 1, 2009

Hollywood is Reaching Audiences on Their Mobile Phones (PROMO)

January 27, 2009

MediPost Online Daily Commentary, Paul Palmieri, Saying “Yes” to Mobile

January 15, 2009

Executive Interview: Paul Palmieri, CEO, Millennial Media

January 6, 2009

Mobile advertising not seen as experimental anymore: Millennial Media CEO