In The News
Millennial Sees Spike In Holiday Mobile Traffic
Highlighting the uptick in mobile shopping this holiday season, mobile ad network Millennial Media had its heaviest traffic ever over last weekend. Fueling the surge were mobile users researching products and seeking out Cyber Monday deals...
Finance Sector Makes Mega-Investments In Mobile Advertising
Who are the big-spenders in mobile advertising? In Q3 2011 the financial services sector jumped from third place in Q2 2011 to become the leading vertical in the U.S., ranked by mobile ad spend...
Study: Mobile ad spending surges, led by tech companies
Baltimore—Advertising expenditures on mobile devices rose dramatically in the third quarter compared with the same period last year, with the greatest growth coming from technology, consumer package goods and financial services companies,...
Touchscreen Device Impressions Leap 44% Y-O-Y
69% of all mobile devices on the Millennial Media mobile network were touchscreen interface in October 2011, representing 6% month-on-month growth and 44% year-on-year growth, according to the October 2011 Millennial Media Mobile Mix...
Impressions from touchscreen devices grow 44pc year-over-year: study
Impressions from touchscreens on Millennial Media’s network grew 44 percent year-to-year, proving that smartphone adoption is on the rise...
Millennial: Android Leads Mobile Ad Impressions For 11 Months In A Row
Mobile ad network Millennial Media is releasing its October Mobile Mix report this morning. In October, Android led the Connected Device and Smartphone OS Mix on Millennial with 56% of the impressions on the ad network...
iPhone stays on top as mobile OS share stabilizes
Android has the largest mobile OS usage by share, based on ad impressions, with iOS coming in second and BlackBerry in third, according to Millennial Media’s just-released monthly Mobile Mix report...
Millennial Media Launches Rich Media Tools
Mobile advertising network Millennial Media has launched a suite of tools that help brands and agencies create rich-media mobile ads...
Millennial Rolls Out Mobile Creative Suite
Mobile ad network Millennial Media today is rolling out a new suite of creative tools aimed at establishing a one-stop-shop for mobile ad development...
Millennial Media Takes Mobile Creative Tools to The Next Level for Brands and Agencies
This week, Millennial Media – a leading name in mobile advertising – announced an exciting new suite of mobile advertising tools...