Solutions Advertiser Rich Media

Creative Ad Formats

Rich Media Ads

We believe big ideas shouldn’t be limited to the size of your screen & creating impactful ad experiences is at the core of what we do

Innovative. Interactive. Impactful.

Mobile-first rich media solutions that inspire action




  1. Gallery

    An interactive showcase of multiple images that consumers can scroll through using a device’s touchscreen

  2. Social Integrations

    Mobile is social. Social is mobile. Encourage consumers to share, post or like your message.

  3. Gamification

    Creating a game around your message increases time spent with your brand & keeps consumers engaged

  4. Photoshoot

    Leverage native mobile camera functionality & enable consumers to snap a photo within an ad unit for the ultimate customized experience


Client Stories

Discover mobile advertising best practices & examples of innovative, impactful rich media from today's biggest brands

View all Client Stories

Client Story


Ad Council + Carat Support Bullying Prevention With Mobile

Ad Council
In support of one of the most pressing issues facing children and young adults today, media agency Carat partnered with the Ad Council to help raise awareness around its national Bullying Prevention campaign.

Client Story


Philips gets up close and personal with mobile brand awareness campaign for Shaver series 9000

Recognising an increasingly mobile target audience, Philips Italy engaged Havas Media and Millennial Media to create a mobile campaign for its Shaver series 9000

Client Story


UGG Australia® Celebrates Life’s Moments with Mobile

UGG Australia®
In anticipation for peak 2014 holiday shopping season, UGG Australia® was looking to stand out from the competition

Client Story


Paramount Transforms Mobile Strategy with Innovative Rich Media and Video for Transformers: Age of Extinction

Paramount wanted to reach mobile audiences with a compelling new creative approach

Client Story


Rimmel London #ROCKINIT With Mobile

#ROCKINIT With Mobile
Rimmel London was looking to create the ultimate social experience

Client Story


Malibu Drives Consumer Engagement With Brand Focused-Mobile Video Experience

Malibu knew its ‘Best Summer Ever Project’ had to engage consumers

Client Story


Millennial Media selected by T-Mobile Austria to drive mobile audience awareness for new tele.ring tariffs

T-Mobile Austria turned to Millennial Media to help target mobile consumers.

Client Story


Spinrilla Turns Up The Volume On Revenue Expectations With Video Ads

Spinrilla was looking for a way to increase revenue from the ad-supported version of their app.

Client Story


U.S. Marine Corps Counts on Mobile-First

U.S. Marine Corps (USMC) was looking to achieve massive awareness among target audience

Client Story


PBS KIDS Makes Mobile Fun

PBS stations nationwide developed an integrated marketing activation to drive TV tune-in, website engagements, and visits

Client Story


LOTUM GmbH Prospers with Suite of Premium Video Products

LOTUM and Millennial Media have worked closely together to deliver a strong advertising solution.

Client Story


Western Union Goes To The Movies With Mobile

Western Union
For its first-ever entertainment partnership, Western Union, the leader in money transfers, collaborated with 20th Century Fox

Rich Media in Action

Reading about rich media is one thing. But experiencing it is another. Let us show you some of our best work & how it gets built.